Jaclyn Salem

Innovation Project Deliverables

A sample of deliverables that I have designed for various client projects at Kantar.

Clients include: (but may not be shown here for brevity purposes): Mastercard, Millercoors, Mac Cosmetics, Clorox, Nestle, Ford, Land O' Lakes, H&R Block, Fifth Third Bank, United Health Group, etc.

MASTERCARD
21st Century People Strategy

Drivers cards deliverable, used in workshops. Segmented into categories (like Science & Tech, Lifestyle, Environmental, Political, etc), drivers cards each detail factors of change affecting the client's category landscape and offer insights and whitespace for future opportunity.